Email List Building Strategies

Honestly, everyone making money online has an email list. It’s the number one key to opening the success floodgates. Because you can market to your list whenever you want. Just push a button and print money – literally.

So, how do you build a list?

Here’s what you need to build your list:

• Your Landing Page
• The Bribe
• Your Confirmation Page

Your Landing Page – The landing page is the page that has your opt-in form on it. This page is the one that asks them for their email. That’s why it needs to look like a professionally designed page. And it needs to be simple to see how to opt in. And have a clear call to action.

If you fail to make a strong close, you’re wasting your efforts. This “close” tells your visitors what you want them to do. And if you don’t include it, they won’t opt in. Oddly, if you don’t make it clear, people will be confused and end up doing nothing.

One way to really spice up your squeeze page is to make it a video squeeze page. This will grab your visitors attention and keep it. It also allows you to tell them what to do several times. And you can have the video just tell them to fill in your form after it’s done playing.

It’s OK, if you’ve never made a video before. Hiring out-sourced help to do it for you only costs $150 – $250. You can also find ready-made list building tools that give you squeeze page templates.

Your Bribe – The second component is the reason they are opting into your list. People need a good reason to part with their email address. Nobody likes spam, so most people guard their email closely. So make your “bribe” a good one!

The only way to make this work is to provide real value. It has to be something that people actually want. And can benefit from. Here’s some examples:

• A report
• A piece of software
• A video
• An email training series

It all boils down to content. Something that’s useful and helpful to your visitors. And of course it has to be free. If you make it good enough, they will give you their email in exchange.

If you’re worried about creating this content, don’t be. It’s super easy to hire someone to create it for you. You just pick the topic and they create the training. A 5-part email series is a good freebie. Each email will cost between $20 and $25. So, you’ll get the whole series written for under $150.

There are also list building products that include the follow up email series. Two critical aspects of using a follow up series. The first thing is that it delivers value to your subscribers. And second, it needs to make you money. One very easy way to make some money from your list is with affiliate marketing. This allows you to get started with no products of your own. And make money right away from your list.

Your Confirmation Page – The “thank you” page is the final piece of the puzzle. After subscribing to your list, your visitor is redirected to this page. It’s a great idea to give them some valuable information right on the thank you page. That way, they feel glad that they gave you their email address. It also sets the foundation for your relationship with them. It also makes them more likely to open your emails.

This is another case where you can get a complete marketing package. Or you can do it yourself. And do your own writing for this content. Or have someone ghost write for you.

In closing

It doesn’t matter if you do all of this yourself. Or if you hire people to do this for you. Or go with a complete package. The key is to start building your list. Because once its built… You can basically write your own meal ticket.

Technorati Tags: email marketing, Internet Marketing, List Building

Affiliate Business Tips

If you’re not preselling, you’re losing money

The most important thing you can do to increase your affiliate commissions is to presell properly.

First, what is preselling? Well, it is an art. And it’s also a science. The goal is to get your reader prepped to make a purchase. Then you send them to the site that sells what you’ve prepared them for. When done correctly, your reader will not even notice.

The gist is that you give your reader some useful information. Then send them to the sales page. We’ll get into how to do it correctly in a minute. Before we get into that, you should understand what’s in it for you. Some major benefits of this process:

• It helps your reader trust you – And gaining the trust of your readers helps them want to click your links. Which obviously means you’ll make more sales.
• Preselling is disarming – Nobody likes to be sold something. By not doing that to them, your reader is less defensive. Unguarded reading means they’re not filtering what you say. And your intention is conveyed more easily.
• It creates buying readiness – Now they’re open to hearing what you’re telling them. Being open means, they are open to everything you give them. This includes the sales website you send them to! Being open to a sales message is what it means being in a buying mood.
• You make more money – You’ve prepped them and referred them in the right state of mind. Open to the sales message and feeling safe. The only thing that can result is increased sales!
• It increases customer satisfaction – People like to make their own buying decisions. Instead of being manipulated into buying. So they are happier with their purchase.
• It boosts your profits – Satisfied customers are less like to refund. Which means you keep more of your affiliate commissions.

Obviously, it’s important to presell. You earn more commissions. And increase your customer satisfaction. That’s a clear win-win.

Now, here’s how preselling works:

OK, now you understand why it’s so important. And I hope you’re resolved to being preselling, too. So, let’s talk about how to make it work. Remember, there are two components – art and science.

Part 1 – The art of it

First, you have to gain the trust of your reader, so they let their guard down. And the only method of doing this is to give exceptional value to your readers. But you can’t give them so much that they think they have everything they could need, and that’s what makes it an art. That is, they have to be wanting more when you refer them to the product sales page for the product you’re trying to sell. And since they’re more open, they are more likely to make a purchase.

Part 2 – the Science

You also have to include some very specific things.

One of these key elements is the presentation of the information. You have to have your end in mind. In the end, you want to sell a specific product. There are two ways to accomplish this with great content. The first method is to provide enough info to get them started, but not enough to finish. Or you can give them so much information that it feels overwhelming to do what you’re talking about. Either way, the product sales page solves the problem.

Next, you have to use “convert linking” methods. You have directly to the home page of the product. That’s because nobody likes to click on affiliate links. But, without your affiliate link, how do you get credit? There’s a trick to make this work… You use the “covert cookie” strategy.

Next, you want to make sure you’re linking on related words and phrases. People are used to clicking on hyperlinked words to get information they’re looking for. And when the words are in context like this, it makes perfect sense for your reader to click them.

Using this system, you’re virtually guaranteed to increase your affiliate business success.

OK, here’s the not-so-good news:

This process is not easy – at all! Let’s talk about everything required to put this plan into action: Awesome content. The entire process depends on your being able to provide useful information to your readers. This means you have to be able to write well, and have enough knowledge to be useful. Writing to presell. Yes, you must providing useful content. You also have to present the info in a way that provides real value. While at the same time making them want more. Or make the information so overwhelming they realize they can’t do it on their own.

Picking products. Next, you’ve got to pick the right product to presell. If you can manage to get the article written well. You’ve wasted all your effort if the product doesn’t sell well.

The technical know-how To be most effective you have to use the “covert cookie” method. This is actually pretty simple – just embed a 1 pixel X 1 pixel image and set your affiliate link as the “source” of the image. (Just don’t mess it up. Otherwise, you won’t get credit for your sales.)

In closing:

Now you know what it takes to be a Presell Pro. Using these techniques will increase your affiliate sales by 500% or more! It’s absolutely critical to do this every time – and to do it correctly. Please don’t be lazy. The effort it takes is well worth the benefits…

Technorati Tags: affiliate business, affiliate commissions, Internet Marketing

Traffic Generation Tips

The most important thing in any web business is traffic – lots and lots of traffic. Of course you also need to have a valuable offer for your visitors – a reason for them to transact with you. After getting the traffic you just need to convert it into subscribers and customers . . . but that’s the easy part. So, the critical step is to generate a steady flow of visitors.

Here are some tips for generating website visitors:

These are the best and fastest ways to get free visitors coming to your site:

• Web 2.0
• Article Marketing
• Video Marketing

And here’s how to use each method…

Web 2.0 Methods

Web 2.0 simply means the new family of websites that have user-generated content. These are great sites to work with because they allow you to participate in this content creation. Because these sites get so much traffic, Google and the other search engines treat these sites with greater importance in their algorithms. Which means the content on them gets “indexed” faster and with more weight. So, if you place links to your own site inside your content, you get a search engine ranking benefit from those links. This is the hidden benefit of using Web 2.0 sites. Getting free web 2.0 traffic is a big topic that we’ll discuss more later. This is good overview of the reason to get into it, though.

Article Websites

The next thing we want to talk about is article marketing. Article sites are in essence web 2.0 websites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). Just as with the other web 2.0 sites, having your content included gives you immediate traffic and search engine ranking. And the hidden benefit here is that your reach grows as other people take your articles and put them on their blogs and sites. And because the terms of the directory say they have to include your “resource box” you get links back from all these other sites, too. In order to get the most free traffic make sure you:

• First, spend the time to determine your keywords
• Write specifically to target these keywords
• Be sure to link to your site on the keywords you’ve chosen. Do this inside the article itself and in your author’s bio.

Video Sites

And finally, we need to talk about getting traffic from videos. Once again, this is really a sub-set of web 2.0. And it carries all the same benefits of article marketing. And if all that wasn’t enough, you also stand a much stronger chance of getting a high search engine ranking for the keywords you want with video than you do with text-based content.

Here are just a few video marketing tips:

• Set up your YouTube account
• When people view your videos, you want them to visit your site, so turn all the other modules in your profile off
• Put relevant “tags” in your profile
• Make sure to include in your profile a link to your site
• Add at least one video to your profile
• For each video use your keywords in the tags, the descriptions and the title

In closing…

This is a great overview to get your started generating massive traffic to your site.

Technorati Tags: free traffic, Internet Marketing, Traffic Generation

Membership Niche Selection Tips

This article explains how to select a profitable niche for your membership business.

Step 1 – Find a Fanatical Market

The first step in developing a profitable membership business is to find a market with fanatics in it. What’s a fanatic? It’s someone who is so excited about a certain topic that they will spend their time and money on information about it. Now that we know what we’re looking for, let’s talk about how to find them…

• Here’s something you may not have considered – magazines! We’re so internet-based these days, it’s easy to forget about them. It’s becoming increasingly difficult to run a print magazine. So if you see one on the shelves you know they are making money, which means that there are enough people interested in what they’re saying to make it profitable. If they can make money in a print version, you can probably make money with a membership website.
• Watch and listen for fanatics in your daily life. Pay attention to conversations, social events, TV, restaurants, public places to see what people are talking about. If people are talking about it, they are interested in it. And that may also mean they’re willing to pay money to learn more about it.
• Again, looking in the physical world for clues you can tell there are lots of people interested in something if there are clubs and organizations around the topic. Conventions are expensive to hold and attend, so if one if going on that’s another strong indication of a good niche to go into with your membership website.
• And of course there are all the things you have an interest in, too! There’s a good chance that others are interested in these things, as well. Making money is fun and it’s even more fun if you can do it in a niche you’re excited about.
• Another fantastic way to discover what people are interest in is Google Trends. This service shows you the current most popular search terms. These topics are the hottest topics because lots and lots of people want information about them. These are the niches you want to be in – lots of people actively searching means lots of opportunity.

Step 2 – Determine the financial feasibility

OK, so you’ve got a great idea for your niche membership business with lots of fanatics. But will they actually spend money? One way to figure this out is to see if other are making money in it.

OK, how do we figure that out?

• First go to Google and type in the name of your niche followed by “blog” and “forum”. If there are blogs and forums related to it, that’s a good sign. This lets you know there is a market (a group of people actively interested in the niche.)
• Check Amazon, eBay and Google Shopping to find out if others are making and selling products in your niche. If other people are creating and selling products in this niche, it means there is money to be made.
• Monitor Google Adwords to determine if people are running the same ads for weeks in a row. If they are, this means they’re making money on these ads – otherwise, they’d stop running them. Which means there is money to be made in your niche.

Finally – Figure out your barrier to entry

Once you’ve found a niche and figured out that there is money to be made in, you need to determine if you can break into this niche. How do you gauge the ease of entry?

• Product types. What kind of products are being sold in the niche? You’re looking for a niche that sells info products. That’s because it’s much easier to build a membership business around information vs. any other kind of product.
• The next thing to look at is the competition. You don’t want to try to break into a saturated marketing, so figure out how many people are already selling in this niche.
• Size vs. Competition. Some competition is good. It means that this is a profitable market. And as long as the size of the market is large enough to support the competition, you’re fine.
• Market readiness. Are people ready to buy? Are the receptive to marketing messages? Every market is different. Sometimes people are looking for information and are ready to pay for it right now. And sometimes it takes weeks, months or even years for them to make the decision to purchase.

Putting it all together

OK, now that you’ve figured out what niche you’re going to go into. Determined there is money to be made and that the competition is not too strong to break into it. You’re ready to start your membership business. If you’ve followed along with these steps you’re success in practically guaranteed. The only thing left to cover is exactly how to run your membership business…

Technorati Tags: Internet Marketing, membership business, membership website, online marketing

Best Internet Marketing Tactics to Make Money Online

Article marketing is a traditional marketing procedure that has been successfully taken an advantage of by countless Internet marketers. In this article we will be discussing a few benefits of article marketing and how it can be helpful to you. For example, if you’re aim is to sell a product about Info Prodigy, make sure you avoid selling it directly. Instead talk about it in a general way.

If you’ve been doing this for some time now you already know the advantages of target traffic generated by articles. Of course you probably didn’t know that this method can also work to create streams of income directly to you. Using this method of marketing can indeed increase your cash flow if used in a proper manner. There are many marketers involved with article marketing directly who make hundreds of thousands of dollars every year using articles to promote products and services. It is not hard to do but it does take dedication. Using articles to promote a product/service and making money is not a new concept. But getting those articles to rank in the search engines and take advantage of that traffic is a different thing. In the internet marketing world this method is often called “bum marketing”. This involves creating articles targeted specifically towards long keyword phrases that will net low traffic and very little competition. When you use targeted keywords it is much easier to direct traffic to one or more of your articles. Can you promote a variety with articles? If your aren’t sure what you are doing when you first start out it’s a good idea to begin with an affiliate product that pays a good commission. If you have a product in mind you can try to drive visitors to your site to bring in cash. There are many opportunities for leveraging article marketing to bring in cash flow and this is one of them.

Building targeted marketing lists can also be done using article marketing. Article marketing allows for opt-in or squeeze sites that allow you to collect email addresses from your visitors. You can offer special gifts to members who allow you to obtain their email address or provide you with referals. If you want to succeed you are going to have to see the big picture and be unique. You have to give away something that is really valuable and can give benefit to your target audience. The best thing you can do for yourself is build your own email list. For instance, you can promote one product about Info Prodigy Review and then promote another product related to another topic.

One of the biggest benefits of article marketing is the relationships you build with the readers of your articles. An informative article is enticement enough for visitors to return. You will get more interaction from visitors on your website or blog or even by email. This creates a simple bond that goes a long way. Article marketing is one way to really see how relationships are developed between you and your customers which is truely what business is all about. To conclude, article marketing can be interpreted as an uncommon and reliable way to get targeted traffic to your site, without stressing about the money you put into it. Let’s say you’re a freelancer in Info Prodigy Bonus, you can simply write articles around this topic and distribute them, and get direct exposure to your services.

Offline Marketing Techniques for Online Marketers

There is no rule that says you have to market your internet business solely on the internet. In fact, using only online methods to promote your products and services is pretty bad business sense. Sure it is cheaper to market your business using online methods (most of these methods are free!), but doing that means that you won’t ever truly reach your full business potential.

Once you include offline marketing into your business model you have just opened the doors to an unlimited number of new customers. Making sales is not an option when it comes to running a business so don’t exclude any marketing opportunities. And every advanced marketer understands the great potential that offline marketing can offer their business. Now, lets take a look a some of these techniques so you can discover why they are so effective at getting new buyers.

This method deals with flier distribution but check your local laws on this one. Does the law allow you to hang them from a home’s front door? Does local law say you can’t walk from house to house dropping them in mailboxes? Okay, now that you know the legal aspects, which shouldn’t have been to difficult to find out, you should now work on getting your fliers printed: this is a task that you can do yourself with a computer and basic printer or you can pay someone else. Next, you want to get the fliers into people’s hands and if you are not afraid you can give them a presell of what your site is all about. You never know how many potential clients you can reach this way. Put a coupon code into the fliers so you can track your success!

TV commercials is another way to advertise if you can afford it. We all have watched a commercial that enticed us to visit a website, call an 800 number, or go to restaurant and order what you seen on TV. The only drawback to television advertising is that it is usually quite expensive. Even though running your ad online can come with a large price-tag, you need to find out how to make this work because it can catapult your business to the next level fast. Prime-time ads are usually more expensive than ads run in the middle of the morning, afternoon or later at night. Even if you are not ready for a TV spot always keep it in mind for when you think you are ready.

Buy space in the phone book. This is overlooked – how many times have you heard someone on your favorite forum or in a newsletter recommend placing ads in a phone book? Many internet marketers assume that too many people don’t use phone books anymore but that is only speculation and I doubt if its true. This doesn’t matter because the phone books now have websites to do your searches in addition to the paper version.

You can benefit from placing ads in both! You can expect a lot of traffic by taking advantage of both resources. Are you going to be one of the few internet marketers who use this overlooked traffic source?

There are a lot of ways that you can market your business to offline clients! You can still market online, but you should not neglect offline marketing. Online marketing is only going to reach a certain percentage of your potential audience; if that’s all you do, you will be leaving out many people who might otherwise buy from you! Why not reach out to as many people as possible? You’ll do much better by making the most out of every marketing option you have.

Cool Links:
crowd conversion
crowd conversion bonus

Use Google Analytics to Increase Your Rates of Conversion

Google Analytics is a free and effective software from search engine giant Google, which gives free, comprehensive software solution to anybody who wants to track their visitors and find out how it affects their site.

Get more info about Viral Submitter on our online marketing blog.

Collecting such data would have cost thousands of dollars a few years ago, but now thanks to Analytics it’s very possible. When it comes to the goals of your buisness, Google Analytics is invaluable. First you need to get over the view that many marketers hold that Google Analytics is complicated. Analytics may be a very svelte application, but it is easily mastered and very simple to use. With Google Analytics you get an in depth look into how your site works. Think about it like this, you possess a heart that is even now pumping your blood, and yet you do not comprehend the inner workings of it. In a very similar manner, there are parts of your website that can be improved upon, if you know where and how to fix them.

Let’s look at some of the features Analytics has to offer that can help you improve the conversion rate on your site, and in turn increase your sales.~Google Analytics remains a significantly efficient and no cost method that you are able to employ to locate critical data on your website visitors, each little detail which influences your total growth, and in what ways they interface with your site. Should you be entertaining the thought of utilizing a search engine optimization campaign, in the hopes of bettering your site ranking, Google Analytics can let you know which keywords are actually working the best. You will be able to see exactly how much traffic each keyword brings in.

In short, Google Analytics can give you many new options when it comes to collecting information about your website visitors. Before hand such data did not prove to be so readily available as it is today, and that is why Google Analytics turns out to have such a potent tracking system which needs to be included in your Internet marketing endeavors. Keep reading to find out more of the good consequences Google Analytics could provide for your business.~To get a very intricate analysis of your website in addition to other vital information, you can use the new and very accepted Google Analytics. It is completely free of cost. Google Analytics can also provide you information on where the visitor comes from and which keyword or keywords they used to find your website. The best thing about Google Analytics is that it helps you track all types of referrers such as display ads, PPC networks, search engines, email marketing and even links within a PDF report. Analytics was first developed by the Urchin Software Corporation, which was then acquired and renamed by Google. This software program has enabled numerous websites to achieve their Internet marketing objectives. Here we will consider by what means Analytics offers to aid your Internet business, and how it does it.~You have labored greatly to develop your website and get it all up and running; yet the significant query remains, in what way do you follow your visitors and the other tiny minutia surrounding your site? You may have the latest design on your website, and your friends and family may be gushing about it, but is it everything you need to bring the traffic to the site and convert them to customers? Google Analytics can give you that information and much more so you can vault your online business over your competitor’s. Analytics offers you the essential information, like who investigated your website, where they are located etc. Apart from this you’d be able to view the growing trends and find out what type of audience is hitting your site, and what the duration of their stay is. So that you are able to understand intuitively what pages are performing and which ones are not, it grants you individual tracking information on every page of your website. Below you will find a few of the features Google Analytics provides that makes it an absolute asset to any online business.}

With Google Analytics you will discover how visitors find your site. Apart from the basic keywords that you’re optimizing for your website, you’d also be able to find out all the other keywords that your visitors used to find your site in the search engines. These quantities of keywords could be rather low when you are just beginning. But with time you will notice that there are more keywords being listed in the organic search listings. This is a result of comprehensive optimization.

Here you can find more info on Viral Submitter on our online marketing blog.

You can find those links and pages clicked on by your visitors to give you an understanding of what they are interested in. You can easily discover those links and pages that are most popular with Analytics. With this feature you can find out where traffic is going thanks to your campaign, this all paints a useful picture for you. No matter how easy it is to use, if Google Analytics couldn’t be relied upon for its data it would be worthless. But the technology that works behind it is vast and highly effective as far as results go.~By utilizing Analytics you will be capable of more easily tracing how SEO is helping your efforts and of gaining additional data concerning content maximization. Among your greatest ambitions in utilizing SEO should be to expand the organic search click through rate, and Analytics is able to assist you in exactly this way. Simply log into your account and go to the area where you can contrast differing dates, such as before and after the changes were made. Then keep track of the variations that occur in a weeks time. You might visit the traffic sources tab, in order to obtain a total website analysis. And for finding out the popular pages of your site, go to the content tab and look into content by title and locate the page. Last but not the least, check under the ‘Dimensions’ tab select ‘medium’ to study the total organic search traffic. This proves how Analytics does far more than alternate programs, offering you essential information that was simply impossible but a few years ago.~Analytics helps in visitor segmentation of your website. It provides you with information regarding the quantities of visitors which your SEO strategy is getting you. You have the capability of segmenting results according to returning or new ones, by source of referral, as well as by geography. New marketers sometimes ignore this incredible benefit from Analytics, which is quite an asset. Internet competition these days is dog eat dog, and you really need to have extensive knowledge of your website, your visitors, how your visitors interact with your website, and how you can make it even better for everyone. None of them approach Analytics for precision, though various other programs out there try to address this need. Analytics allows you to do minute adjustments to perfect your site. The all-inclusive report allows you to make changes to the site, such as altering the content on a page that isn’t allowing for excellent conversion rates. At some point, this delivers good quality possible leads to you which turn into clients at some point in the not so distant future.~Creating a website is hard work, but trying to figure out why you aren’t getting sales is even harder. Sometimes it’s because of simple errors on your pages that are hindering traffic and impacting your conversion rate. For example, if your website contains broken links, this is not good as individuals will not have the capability of browsing and navigating around your website efficiently. Not only does it diminish the user experience, but it also hinders your SEO efforts and site revenue. Analytics helps fix that by finding those 404 or error pages for you. To use Google Analytics to find that error page, you have to have the customer’s 404 page ready. You can add your site name and a message to the 404 page’s title. Once you’ve done that, go to the Content tab in the member’s section of Analytics, select “content by title”, and in the “free text” area paste your changes – it’s that easy! Now click on your page’s title to look into any pages that are causing problem. Even if this is the only feature you use, you are saving yourself a lot of headaches.}

Analytics also helps you manage your directory and sub domains individually, which is also a time saver. This really benefits websites that have a high number of pages; offering a new way to analyze their data. In fact, Analytics is the only available option to change the plain data into information that can be evaluated for very large websites. Plus, you can set up Google Analytics to send the reports by e-mail, which is fantastic for those businesses who want to get the most out of their advertising efforts and keep on top of their game. Also, different reports can be sent to different people; you’ll have happy employees and more customers because of it.

Your online marketing needs can be satisfied by the hearty benefits offered by Google Analytics. Effectively promoting a product on the Internet involves a lot of testing and tracking, without which you won’t be able to realize where your profits are coming from.

Knowing your site visitor’s interest and activities lets you increase your business. If you want to see a higher return on your investment and boost your Internet marketing efforts, then it’s high time you started using Google Analytics.

Learn more about Blog Submitter Pro on our website now.

What’s the secret to getting Google to even notice your site?

Did you ever notice that getting a site noticed by Google reminds you of when you first starting dating and all the things you had to remember about first impressions? Here’s the scope from an Austin SEO Company -  when you think about it, SEO is like dating etiquette guidelines for how your website stands a better chance of getting noticed by Google and the other search engines.

Let’s face it – we want Google to marry our websites and yet Google wants to date us and practically everyone else on the face of the internet. So its up to us to know how to best grab Google’s attention and keep it.

Hygiene

Hygiene is crucial- just like in the offline world. Just like what we were told when we realized that we wanted someone else to notice us, cleanliness matters.

- You want every thing you talk about on your site, the majority of the time to stay away from pornographic terms, even the accidental use of a word- stay away from adult content OK if you want to stand a chance for positive organic search engine results.

- Build a site that loads quickly and easily.First impressions mean a lot even in the Google bot world. If your site takes too long to load for Google – they aren’t going to let you near their customers. You would quickly go to another site if it took forever to load, right?

- Make sure you don’t have HTML errors – they don’t have to be visual to you to be seen by Google.You can run your site through an HTML checker to find if you have any and where they are. You can even Google for the term “html checker” and find several to test.

- Make sure your links are working. Broken links are seen by Google and they don’t like them.

Be Friendly

Make it easy for Google to access your site. If you’re doing a lot of flash development on your site – especially the first page – there’s nothing for the search engines to READ. They need WORDS. So if you neglect this point expect for Google to walk past you on the street and not say hello. No matter how pretty you are, Google can’t see you without words.

Be Yourself

Like in real life – if you are being yourself you may not have a million friends but the ones you have will really be your friends.

So being yourself in terms of your website is knowing what you are about and then being that.Know your keywords – don’t try to make every page or the home page of your site reveal the entire purpose of your life, site or business. You need to think in terms of one maybe two terms a page and optimize your page and its content for that keyword.

Focus on adding pages or posts and then optimize those for that one search term.

Google LOVES the clarity and simplicity of that. If you use so many terms on a single page Google thinks the first one is the most important but when it sees the second one it adds a little weight onto that one and same thing to the next one. Pretty soon NONE of your keywords has decent weight for Google to “take you to met the parents” on Page 1.

Your Friends

At some point when you’ve been dating long enough, you might acquaint your friends to your date. Google sees links from other websites to your site as “friends” of your website.

Much like you did in your early dating, if you introduce your friends to a new date too soon, it often has a negative result on the relationship. In fact,if you were to suddenly have 1000’s of links to a new site, Google would be highly suspicious. So if you’ve been around for a long time Google is comfortable and that makes sense to Google and you won’t spook anyone. But if you’re brand new and you know everybody?Not likely unless you were doing something to trick the system.And then Google will stop returning your calls and putting your site further back in the search results.

What’s interesting about Google is that it actually cares about the quality of those other sites. Google wants you to have friends because it means they aren’t your only connection to the outside world. Google can relax a little – that you’re not just dating Google for the rankings.

Find out who Google thinks are the cool people and go hang out with them.

Google loves active social sites – its a bit like dating a high maintenance date – they want you to look good to them at all times and go dancing every night.

You or rather your website needs to stay in shape, be interesting, be its own individual and know that if you’re cheating Google will dump you on the dance floor.

Do You Know These Link Building Mistakes?

Matt Callen new link building program Seolinkvine Bonus is better than MyArticleNetwork? Find out more now.

Link building happens to be one of the most important elements of an SEO campaign and to get your site ranked in the search engines. But you’ll want to be careful and avoid getting them from just any neighborhood. If you make certain mistakes with building your links, the cost will be more money and time spent. If you’ve decided to build links to your sites, then it’s best to do it correctly. You may think link building shortcuts are worth it, but if your site is banned from the search engines all your time and work will be wasted. In the past few years, the process for building links has experienced changes. Actually, building links is not any easier to do, it’s gotten a lot harder to do. Google and other search engines are coming down hard on those who try to game the system. But some black hat methods such as comment and link spamming are still used by many marketers. But there are many accepted ways to build your backlinks, where the whole process takes time, which is why marketers end up making some costly mistakes that have a negative affect on their websites.

The first link blunder is having a backlink from bad real estate. Or, backlinks from sites with a less than stellar reputation. If you are associated with a site with a bad rep through linking, this will only hurt your SEO efforts because it will held against you. If you link to a site with bad reputation, you’re telling the search engines you think it’s a reputable site. The problem is they will not agree with you – and you’ll get slapped with penalties. That’s why it’s smart to check on each site’s reputation before linking to them. If someone offers you money to get a backlink from you, but their site is questionable – decline their offer. If you accept it, then your site will eventually be penalized for doing it. You can prevent issues down the road by staying clear of these websites.

Is Seolinkvine by Matt’s better than Viral Submitter Pro? Find our now.

Another common link building mistake is working on getting backlinks from sites that have separate links pages, or dedicated pages filled with other links. You’ll see far better results getting a link from a page that doesn’t already send out backlinks to hundreds of other sites. Many of these pages happen to have 200+ backlinks and having your link among all these links wouldn’t make much of a difference. However, some directories will use a ‘nofollow’ tag on backlinks showing on their pages. This means even if there were 200+ links on that one page, with most of them being “nofollow, excluding yours, then it will count. Make a good effort to stay away from the mistakes discussed, and your backlinks will be the best they can be. Patience and virtue will win for you, so take it easy and you’ll have excellent results.