The Internet Marketing Lounge

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Archive for May, 2011

May
29

3 Info Product Ideas that Work

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Information products can make you rich and selling them could help you setup a six figure business. There are a lot of internet marketers that have created info products from scratch and have make thousands of dollars in sales.

However, a lot of newbies that get into the online world wonder if it really is easy to create this type of product. There are tons of questions about what their information products should look like and how they should be packaged. In the following article we will be talking about three easy info product creations ideas that will produce results in any subject.

A big trend at present is to offer people ready created materials that they can use immediately without having to do the work themselves. This is one idea you use in many ways in a wide range of industries. For example, if you’re a graphic designer then you can create ready-made graphics targeted towards various niche markets and sell them. People who would like to use these graphics but would rather not go to the trouble of employing a designer will purchase them. You simply have to look at things differently to find out the readymade things people are willing for. You won’t be teaching them how they can fish but you will be cooking the fish for them and serving it to them. The market for such products is pretty big because people are always looking for the easiest option because they are lazy. If you offer them this option, they will be very happy to give you money for it. Each month you can print a subscriber newsletter and send it out in PDF. People will pay for the newsletter if it really offers valuable content that they can use. There are many Internet marketers that have taken advantage of this one idea and have made a fortune. If you can, make your newsletter look better by mailing out a physical copy to your subscribers. It is all about product presentation and let your subscribers know that you will deliver a good product each month.

Last but not the least; you can also hold a round table discussion with a set of experts in your field and record it on audio. If the discussion goes on for 3 hours, you’ll have 3 hours of solid, unique content that you can sell at a high value! To take advantage of this strategy you don’t even have to lift a finger. Just invite some experts together and get them talking.

In conclusion, this article shows how useful it is to be creative and different when it comes to info products. If you are still new to internet marketing, it will be a little while before you are able to produce good informational products, but it will be worth the time that you have put into it.

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May
28

Changing Web Hosts And Whether Its Worth The Effort

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Once you have begun to get your website established on the internet, your thoughts may be turning to your web host. When we start off our online ventures our expectations usually aren’t that high; this means that we aren’t too choosy about which web host we use. However if their website starts to grow and become successful, they soon find that they are having to think again about this choice. Some web hosting providers work very well while your website is only getting monthly visitors in the hundreds but if that number changes to thousands, then your web hosting provider may not be able to cope. And it is then that you may have to think about a change. It has to be said here though that changing web host can be a huge hassle and it might not be worth the effort.

 

If you have been happy with the service provided by your current web hosting provider then there may be other options available to you rather than just looking for a new provider straight away. If you continue to grow then the day might come when you really do have to move, but you don’t want to be moving unless you need to and you certainly don’t want to be doing it too often. If your website is unavailable during the move then you could lose not only customers but money too. It would be much better to contact your current web hosting provider to see if they could provide you with a better package before looking for another host.

 

You never know, your web hosting provider could be able to create a package specific to your requirements and if not, there will more than likely be other options for you to choose from. Changing your deal with an existing service is likely to be a whole lot easier than making a move so it is certainly something worth considering. So unless you invest in your own server one day, you won’t have to change your web hosting provider.

 

Anybody thinking of going into internet marketing really should have webhosting dealt with beforehand – www.pixelinternet.co.uk is a fantastic place to start. But the world of internet hosting may be difficult to understand. A good example of this might be finding domain names on your travels but someplace such as pixelinternet could help you out with these difficulties.

May
27

Internet Marketing Tips All Web Businesses Should Know

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If you stick with it long enough, and do it right, then the world can be yours with internet marketing. If you take the time to learn, from reliable and good sources, and you understand traffic generation, then the only thing holding you back – is you. In this article we will be discussing a few tips to help you succeed with Internet marketing.

An invaluable Internet marketing tip is to focus on building a relationship with your list of customers, prospects and/or subscribers. Your subscribers are people you can mail your offers to at any time, and you built your list so you could take advantage of this. But if your subscribers don’t have any reason to feel connected to you, you can’t expect them to be responsive when you email them. You must show your subscribers that you are always trying to help them by maintaining contact with them. Keep feeding them good quality material that will be useful to them. If you maintain this practice, your list will start to see you as an authority and value your opinions. At this point, you can start to recommend various products and start to profit from your list. Making your list profitable, then, is a long term goal that you have to work towards. The relationship you have with your list is what will determine how profitable it will be for you. Whenever you send promotions to your list, keep in mind that you also have to provide them with quality content. If your mailings are nothing but one offer after another, people will tire of this and quit your list.

Don’t be afraid of any out of the box ideas that you may be thinking about testing because those are the ones that can turn into huge success. These different ideas that you test here and there can catch on and go viral with the mainstream. Doing what everyone else is doing is not the right formula for success and can hold you back. Do you want to be like everyone else, stuck in the matrix? Taking your marketing just one or two steps further than your competition with place you far ahead of them. For instance, instead of fearing PPC because mostly everyone else is failing at it, you should find good resources on the subject and study them like a college student is studying for their final exam. This is no secret, get good at the skills that you need to excel and then find ways to get the most out of your ideas, in ways that the majority of marketers aren’t using.

Leveraging social media should be your first priority nowadays, since sites like Facebook and Twitter have become so popular. Social networks have become so large that practically everybody who goes online has an account with at least one of them. These social networks have people with every possible interest, and as an internet marketer you can reach out to those in your particular market. Twitter, for example, makes it simple to find targeted followers who are likely to be receptive to your offers. Facebook also gives you the potential to reach a very large number of people in your target market. It just takes a little effort to leverage the power of these social media sites.

There is definitely the potential to reap great rewards from internet marketing, but keep in mind that your level of commitment will be what determines your results.

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May
01

Helpful Suggestions On Offering Coupons To Generate Extra Traffic

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In today’s difficult economy, people are always looking for businesses which give them a great break on prices. There are quite a few ways to give customers and potential customers a helping hand on your website, without putting yourself in the poor house by doing it. One such way – a really great way, is to offer coupons.

Many of us shop at the grocery store with coupons on a regular basis. Retail stores make a habit of giving discount coupons to tempt us to come and have at least a look, if not shop. Online stores are full of coupon codes that are helpful to significantly lower your total shopping bill.

Coupons are a great way for you to promote your website development and possibly increase your conversion rate at the same time. The discount coupon will, at the very least, bring them into the door of your website to see what’s there. When they are in, your prominent marketing skills and the very presence of your website should do the rest. Don’t forget, if you need a bit of help, “on point” virtual assistants can help you with all the details.

Remember all those names on the list you worked so hard to build over the last couple of years? You can advertise your coupon offerings in your monthly newsletter when you send it to your email list of names. The page of your newsletter should be entirely devoted to talking about special offers, discounts or coupons – and if you’re feeling overwhelmed, contact a virtual assistant to get it done fast.

Here you can create sample coupons that contain a code which you will incorporate into your shopping cart so that customers get their discount. The purpose of the sample coupon is so your subscribers can print it out and pass it along to others. This is a method of viral marketing. Ensure that the coupon has the website name on it of course and detail any terms and conditions you want.

Incorporate this method of coupon creation in an e-mail marketing series. As an example, one of your list members could receive a valuable discounted coupon code if they download one of your reports or buy a particular e-book that you are featuring at that time.

Joint ventures are highly recommended projects and you can offer specific discount codes to your partner’s lists which will encourage them, consequently, to come to your site.

Setting Up Your Coupons & Discounts Properly

Most likely, depending on your shopping cart of course, you will find an area to set up coupon codes and discounts. Check this out first and then you will be able to compose distinct, special offers. If you’d like advice or some expert guidance on shopping cart customisation, contact a professional virtual assistance provider today!

Coupons are great and can be used for such a variety of concepts, helping to build the traffic that you really want. Whatever your niche, give away something or even just a free report. You could suggest 20 to 30% off an entire order at checkout or suggest a visit to your virtual store to receive an additional 10% off the sale of the day. This is really restricted only by your imagination, while you receive great website promotion at the same time.